Christmas sales boost British supermarket Sainsbury's: firm

9th January 2013, Comments 0 comments

British supermarket chain Sainsbury's announced on Wednesday a modest rise in quarterly sales thanks to a record Christmas trading period for the group.

The company, Britain's third-biggest supermarket chain after Walmart-owned Asda and the largest retailer Tesco, said that total sales in the 14 weeks to January 5 rose by 3.9 percent from the level for the equivalent period 12 months earlier.

Sales at stores open for at least one year rose by a weaker 1.5 percent, Sainsbury's added in a statement.

Chief executive Justin King said the week before Christmas was Sainsbury's "strongest trading week ever, with customer transactions exceeding 27 million."

He added: "We expect the challenging economic backdrop to persist, with customers looking to re-balance their household budget after the festivities and so spending cautiously in the first few months of 2013."

© 2013 AFP

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