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Digital Marketing Account Manager – PPC & SEO

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Digital Account Manager Location: Midlands / part remote Salary: £40-45k Our client is an multi award winning digital PR & Marketing agency and a leader in their sector who are growing rapidly and are soon to expand their office network with the opening of a new Midlands based hub. With a strong focus on media relations, their reputation is based on being the best content-writers in their field, but over the few years they have expanded rapidly from media relations and to focus digital techniques to get their content into the hands of the right people through developing SEO-rich content for websites; social media promotion; influencer marketing; PPC; video and graphics; webinars and virtual presentations. They are now looking for two Digital Account Managers / Digital Marketing Managers with a strong focus on either Paid Media or SEO/SEM, who will execute digital marketing campaigns and take ownership of their client portfolio. Skills required: • Proven working experience in digital marketing within a b2b environment, agency or in house • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media / display / paid advertising campaigns • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate • Experience in optimizing landing pages and user funnels • Experience with A/B and multivariate experiments • Solid knowledge of website analytics tools • Experience in setting up and optimizing Google Adwords campaigns • Strong analytical skills and data-driven thinking • Up-to-date with the latest trends and best practices in online marketing and measurement This is an excellent opportunity to join a growing agency and friendly team and develop your digital marketing career. Keywords: Marketing Automation, Lead Generation, b2b Marketing, PPC, Paid Media, Paid Social, Online Marketing, Digital Marketing, b2b Marketing, Demand Generation, Media Consultant, Paid Media Manager, PPC Account Manager, LinkedIn, Google, Paid Search

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