More supermarkets open on Sundays in Netherlands

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About 300 supermarkets in the Randstad are open every Sunday, bringing in an additional profit of EUR 250 million.

THE NETHERLANDS – The number of supermarkets opening on Sundays in the Netherlands is increasing rapidly.

About 300 supermarkets do so regularly, bringing an estimated extra profit of EUR 250 million per year. Analysts expect this figure will increase to EUR 500 million within three years.

The number of hours supermarkets may open on Sunday is limited, and most choose to do so between 2.00 pm and 6.00 pm. About half of the supermarkets opened belong to the Albert Heijn chain, mostly situated in Amsterdam, Rotterdam, The Hague and Utrecht.

In January, the Netherlands Competition Authority (NMa) said it received dozens of complaints from consumers who are unhappy that Albert Heijn is dominating some neighbourhoods. Consumers said they have no alternative supermarkets. However, the NMa said it could not intervene unless Albert Heijn's market share reaches 40 percent. It is currently around 31 percent.

Radio Netherlands / Expatica

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