De Mol unveils channel 'Tien'

20th April 2005, Comments 0 comments

20 April 2005, AMSTERDAM — Big Brother creator John de Mol's new television station will be called 'Tien'.

20 April 2005

AMSTERDAM —  Big Brother creator John de Mol's new television station will be called 'Tien'.

His company Talpa launched a contest several weeks to get people to come up with a name for the new television channel.

An estimated 30,000 people submitted a suggestion, 23 of whom chose the name Tien (Ten).

The jury selected 24-year-old Koen Jansen, of Tilburg, as the winner because he gave the best argument for the name — winning a car for his efforts.

Jansen said the letter 'T' stood for top quality and denoted the name Talpa. He also argued that no other television network in the Netherlands has claimed the number 10.

The new station will start broadcasting from August at night on the children's television network Nickelodeon.
It will feature premier division Dutch soccer matches, the rights for which Talpa won at the end of last year.

Talpa owner De Mol has also recruited the services of television personalities, including sister Linda de Mol, Beau van Erven Dorens (of RTL Boulevard) and Frits Barend and Henk van Dorp (Barend en Van Dorp).

De Mol earned a fortune selling his entertainment company Endemol, which launched reality show Big Brother, to the Spanish telecoms firm Telefonica.

His new channel will host a fifth 100-day Big Brother series in the last half of this year. The new Big Brother house will be built in Aalsmeer and candidates are currently being sought. The house was previously located in Almere.

Besides three public broadcasters, the Netherlands currently has six general commercial broadcasters, RTL (RTL 4 and 5 and Yorin) and SBS (SBS, Net 5 and Veronica).

[Copyright Expatica News + ANP 2005]

Subject: Dutch news

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