Heineken sells more beer
Dutch brewery Heineken has reported higher sales than expected for the first quarter. Total turnover was also up, according to a Heineken press release. The increase in sales occurred across all regions.
Heineken’s acquisition of the beer division of Mexican beverages concern Femsa played a major role in the increase in turnover. Total sales amounted to 33.8 million hectolitres of beer, 44 percent more compared to the same period last year. Analysts had expected a total volume of 32.8 million hectolitres.
Total turnover for both the beer and the soft drinks division – Heineken also produces beverages other than beer – was 3.59 billion euros, 22 percent more than in the first quarter of 2010. Analysts had predicted a turnover of 3.56 billion euros.
© Radio Netherlands Worldwide