Free newspapers 'not the way of the future'

25th January 2007, Comments 0 comments

RTL news director says that free newspapers are not the way of the future after the Netherlands’ third free daily newspaper is launched.

25 January 2007

AMSTERDAM - Fons van Westerloo, general director of broadcasting company RTL Nederland, said in a speech at the Nieuwspoort press centre in The Hague on Wednesday that free tabloid-format newspapers are not the way of the future.

He made these comments during the very week that saw the launch of the Netherlands’ third free newspaper. Commuters can now pick up De Pers alongside Metro and Sp!ts.

Van Westerloo said that the mobile telephone would instead become the main vehicle for news.

He referred to the current situation in Asia as a sign of what is to come. “Reading on the train has already been replaced in countries like South Korea with watching and listening to news on the mobile.”

He also said that media companies that failed to anticipate these developments would be doomed.

[Copyright Expatica + ANP 2007]

Subject: Dutch news

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