Dutch raise 16.1 million euros for aid to Pakistan
A national fundraising appeal in the Netherlands for flood victims in Pakistan has yielded 16.1 million euros, according to the joint aid groups SHO which had organised the event. Late on Thursday evening SHO said they were "very satisfied" with the result.
The Dutch government donated 2 million euros to the aid fund, having earlier given 6.6 million to the UN World Food Programme, Unicef and the International Red Cross. Most of the 16.1 million euros was brought together by individuals, while companies appeared reluctant to give donations.
The yield is considerably smaller than that of a similar appeal to help the earthquake victims in Haiti earlier this year, which raised 83 million euros. In an attempt to explain the difference, SHO said that "Pakistan's image is definitely not positive: people think of corruption and extemism".
SHO will channel the money directly to local offices in Pakistan of established humanitarian organisations like the Red Cross, Unicef, Oxfam and Terre des Hommes.
The fundraising day ended with a Pakistan-themed TV evening on most public and private channels in the Netherlands. Throughout a show on public TV viewers could call in to a phone panel manned by Dutch celebrities to pledge their money.
© Radio Netherlands Worldwide