AH wins food packaging war

28th April 2005, Comments 0 comments

28 April 2005, AMSTERDAM — A Dutch court has sided with Dutch retailer Albert Heijn (AH) which was accused by soap-to-soup producer Unilever of mimicking the look of its packaging.

28 April 2005

AMSTERDAM — A Dutch court has sided with Dutch retailer Albert Heijn (AH) which was accused by soap-to-soup producer Unilever of mimicking the look of its packaging.

Arnhem Court ruled on Thursday that the new packaging on 11 of AH's A-brand products did not infringe on the copyright of similar products manufactured by Anglo-Dutch company Unilever.

The products of both firms compete for customer attention on the shelves of Albert Heijn supermarkets.

The court did order AH to suspend the sale of its brand of peanut butter and margarine because the packaging on these items was too similar to Unilever's products.

The judge ruled Albert Heijn had not acted unlawfully and rejected Unilever's claim that the supermarket chain failed to treat Unilever and its products fairly.

[Copyright Expatica News + ANP 2005]

Subject: Dutch news

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