A sperm race with a difference - and it's on TV!

27th July 2004, Comments 0 comments

27 July 2004 , AMSTERDAM — Dutch television and multimedia company Endemol has announced plans to produce two controversial reality programmes, with the self-explanatory titles Sperm Race and Make me a mum.

27 July 2004

AMSTERDAM — Dutch television and multimedia company Endemol has announced plans to produce two controversial reality programmes, with the self-explanatory titles Sperm Race and Make me a mum.

Endemol — a Netherlands-based company with international subsidiaries — has almost completed negotiations in Germany for Sperm Race, in which a German adjudged to have the best sperm will win a sports car.

But the second show, Make me a mum — which Endemol is discussing with British and US television stations — will go a step further, newspaper De Telegraaf reported on Tuesday.

This six-part series involves men battling it out for the main prize: being given the opportunity to make several women pregnant. The artificial insemination will even be televised live.

Endemol claims that Make me a mum is a battle between normal physical attraction on the one side and science and biology on the other. It says the show will be both entertaining and investigative.

A company spokeswoman admitted to Expatica that Endemol has encountered media concerns about its plans, but claims it is only investigating the possibility of making the programmes and has therefore not breached any ethical or moral boundaries.

It is not yet known when the programmes will appear on TV and the spokeswoman said further announcements will be made when negotiations have been finalised. Endemol has not yet issued a call for would-be participants to register their interest.  

Questioned if Endemol is just trying to win good ratings, the spokeswoman was  quick to confirm that the company is always interested in making programmes that attract good viewing figures. She said the two shows could loosen the public's tongue.

The Endemol company was established in 1994 by a merger between Joop van den Ende TV-Producties and John de Mol Produkties. Among its titles are Goede Tijden Slechte Tijden, Big Brother, Baantjer, Miljoenenjacht, Eén tegen 100 en Hart in Aktie.

Its headquarters is in Hilversum and it has subsidiaries and joint ventures in about 20 other countries. Since 2000, it has been part of telecoms firm Telefonica S.A., the largest supplier of telecom and internet services in the Spanish and Portuguese-speaking world.

[Copyright Expatica News 2004]

Subject: Dutch news

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