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02/06/2008Industry Surveys 2005: A Review of the Best (Part II)

Now more than ever industry surveys have become a familiar and important tool for mobility managers. Designed to assist with benchmarking and policy improvements, and to provide a concise and objective snapshot on a range of issues and challenges, Yvonne McNulty reviews nine of the best industry surveys of 2005 in this second of a 3-part series.

Now more than ever industry surveys have become a familiar and important tool for mobility managers. Designed to assist with benchmarking and policy improvements, and to provide a concise and objective snapshot on a range of issues and challenges, Yvonne McNulty reviews nine of the best industry surveys of 2005 in this second of a 3-part series.

Global Relocation Trends 2005 Survey Report
GMAC Global Relocation Services

The 2005 GMAC Global Relocation Trends Survey is again one of the better surveys of 2005. Issued since 1993, it remains one of the best sources of global relocation trends with more than a decade’s worth of data from which to compare each year’s results with historical averages. This is what makes GMAC’s survey stand out from other global surveys where historical trend data is often not available or not reported.

This year the survey has also undergone a style make-over with the latest edition looking much more like a glossy magazine than previous year’s editions which were often plain and difficult to read.

“We have streamlined this year’s survey into sections,” says Mike Gorski, Director of Global Marketing at GMAC. “The first section provides a quick summary of the key findings, while the second half truly gets into the raw data for those that require more detailed information.”

The change, he explains, "was prompted by our goal to present the data in an easy to read format”  

*image2*Verbatim comments from respondents are also peppered throughout the survey to clarify otherwise difficult-to-interpret data and to add a personal perspective to the statistics.

With new questions added each year to reflect hot new topics, such as measures being taken to respond to delays in the visa process and identifying new company jobs for repatriating employees, the survey also goes to great lengths to revise the wording of questions that may have been too ambiguous or misleading in previous years.

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