'Everything Everywhere': Orange, T-Mobile team up in Britain
France Telecom and Deutsche Telekom on Tuesday named their merged mobile phone operations in Britain as 'Everything Everywhere' with the unit to begin operations formally on July 1.
The new company, which would rank number one in Britain ahead of Vodaphone, has been cleared by the European Commission but British competition regulators are still investigating the deal.
"Orange and T-Mobile will continue to exist as separate brands, each with their own outlets, marketing and customer services," France Telecom and Deutsche Telekom said in a joint statement.
However, they will operate as one company, "with one management team and one vision," they added.
Jointly held by the two telecoms giants, Everything Everywhere will have 16,500 workers and more than 700 stores.
"Together, we are the biggest communications company in Britain with more than 30 million clients," said Everything Everywhere chief executive Tom Alexander, who was also head of Orange UK.
Deutsche Telekom's T-Mobile UK alone was ranked fourth in Britain, with Orange UK number three when the two companies announced the tie-up in April.
© 2010 AFP