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Paris pawnshop opens vault to fine wines 03/04/2008 00:00

In our weekend lifestyle section, Emma Charlton delves into France's oldest pawnbroker, where a vintage claret is the ideal collateral for a short-term loan.

   Forget your grandmother's wedding ring: France's oldest pawnbroker will now take in a vintage claret dug out of the family cellar as security for a tide-you-over loan.
   A household institution, the Paris Credit Municipal was set up in 1777 to
offer the poor an alternative to usurers and their punitive interest rates, on
a model created by a Franciscan monk in 15th-century Italy.
   Run on a not-for-profit basis in partnership with the city, it decided last
month to open its doors to wine as collateral for short-term loans, as well as
the usual artworks, watches, jewels or antiques.
   "People started arriving within days, we never expected so many. It's a very promising start," said a spokesman for the pawnshop, Vincent Vogt, who said it had taken in 400 bottles since March 17, from Paris and the provinces
alike.
   One Parisian doctor turned up with a dozen bottles of 1985 Romanee Conti, at 5,000 euros (8,000 dollars) a pop, and a 1961 Chateau Petrus, one of the world's most prized vintages. He left an hour later with a 20,000-euro loan.
   At the other end of the scale, a pensioner came with a shopping bag full of 60-euro Pomerol from the Bordeaux region, walking out with 200 euros.
   Located in the heart of the historic Marais district, the Credit Municipal acquired its nickname -- "Ma Tante" or "Auntie" -- when a son of the
19th-century monarch Louis Philippe pawned his watch and chain to cover a gambling debt, telling his mother he left it "chez ma tante".
   It currently has custody of some 10 million items, including France's second largest collection of artworks after the Louvre, both pawned works and thousands of others deposited for safe storage.
   "People think a pawnshop is something dusty out of an Emile Zola novel --
but it's still very much a reality," said Vogt.
   "We offer subsistence loans, as little as 30 euros, for people who are
really on the edge. But we also have great French fortunes who will come here
to deposit a master's artwork".
   The Paris pawnshop was well-placed to branch out into wine: its vast
headquarters, the size of three soccer pitches, come complete with a prised
18th-century wine cellar.
   With thick stone walls, 80-percent humidity, and vault-like security
conditions, its cellar can accommodate up to 90,000 bottles in "optimum
conditions", Vogt said.
   "People had asked us in the past if we took wine. For one thing, pawning a
bottle of wine from a cellar is more discreet than unhooking a picture from
the wall, or removing a sofa from a living room."
   But the idea really took off in 2006, after Paris city hall asked the
pawnshop to auction 5,000 bottles of world-class wines, collected under former
mayor Jacques Chirac, in a sale that raised nearly one million euros.
   "We realised there was an incredible interest among foreign buyers. And
that wine was really something that could be traded," said Vogt. "Wine has
become a safe investment, on a par with stocks. And it can only improve with
time."
   He said France's 19 other Credit Municipal branches -- including in
wine-growing areas Bordeaux or Bourgogne -- were looking at Paris with "a
sparkle in their eye", but that few would have the wine storage capacity to
offer the same service.
   Credit Municipal employs an outside expert to value the wine -- it only takes bottles worth 60 euros or above -- and will instantly issue a 12-month
renewable loan for half of its worth.
   Ninety-three percent of all borrowers repay their loans in full and reclaim their possessions, the broker says. In the remaining cases, the goods are sold
off to pay off the debt at auctions prised by antique and art dealers.
   "We hold two or three themed auctions per week, for paintings, silverware,
watches. So logically, we will also be holding wine sales," said Vogt.
   So the advice to the wine-lover is: watch out for the bargain-basement
Mouton Rothschild.

AFP 

expatica April 2008 

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