100 deaths predicted on crowded Easter roads
7 April 2006, MADRID — An extraordinary publicity campaign is underway to try to prevent some of the 100 deaths that are predicted on Spanish roads during the Easter getaway.
7 April 2006
MADRID — An extraordinary publicity campaign is underway to try to prevent some of the 100 deaths that are predicted on Spanish roads during the Easter getaway.
In the campaign launched by the Spanish Direction of Traffic, an operator cold calls someone to ask: 'Do you think you are going to do die on the roads?'
When the stunned motorist asks why they asking this, the operator explains that 100 deaths are predicted during Easter week when over 15 million people are expected to get behind the wheel and for a week's break.
A large police operation began on Friday, with 8,000 officers from the Civil Guard positioned on the main roads across Spain.
The operation takes place on Friday and Saturday morning, when most people set off.
The second phase of the operation is to start on Wednesday, when people leave for the Easter weekend.
The evening of Wednesday is traditionally the busiest time of the year on the roads in Spain.
But with the final of the football Copa del Rey in Madrid, between Zaragoza and Español, the roads around the capital will be busier still.
The worst-affected areas are expected to be the main exit roads from Madrid and main roads from Castilla-La Mancha, Valencia, Murcía and Andalusia.
[Copyright EFE with Expatica]
Subject: Spanish news