Bundesliga TV not out of the question

19th January 2004, Comments 0 comments

19 January 2004, HANOVER - Champions Bayern Munich and other top clubs such as Borussia Dortmund have joined forces in their bid to generate higher television income and don’t even rule out setting up a Bundesliga pay-TV channel.

19 January 2004

HANOVER - Champions Bayern Munich and other top clubs such as Borussia Dortmund have joined forces in their bid to generate higher television income and don’t even rule out setting up a Bundesliga pay-TV channel.


Dortmund president Gerd Niebaum said in a Sunday newspaper interview that the a new channel run by the league DFL could become reality as early as next season if the current pay-TV right holders Premiere World did not increase their payment of EUR 150 million per season.

Niebaum told the Welt am Sonntag newspaper that a short-term solution was possible because capital, clients and technical know-how were available. Costs are estimated at around EUR 500 million.

Premiere is reportedly ready to raise the sum, but only if the league permites the return of prime-time Friday night football like in the past. Right now seven games are played on Saturday afternoon and two in the early evening of Sunday.

Television income has dwindled over the past two years after the bankruptcy of the Kirch group. To make things worse, the partnership with current rights holders Infront ends after the current season because the Swiss company faces financial difficulties.

DPA
Subject: German news

0 Comments To This Article