BMW sales, profits to roar ahead in 2010

13th July 2010, Comments 0 comments

The German luxury car maker BMW sharply hiked its 2010 forecast for sales and earnings on Tuesday, saying better conditions in global auto markets had boosted its outlook considerably.

The firm now expects to sell more than 1.4 million cars this year, around 10 percent more than the previous forecast, it said.

"Based on this much improved outlook, the BMW group expects full-year profit before tax to rise more sharply than previously forecast," BMW said, providing a profit estimate of more than five percent from core automaking activities.

On May 5, chairman Norbert Reithofer had said that BMW aimed "to achieve significantly higher group earnings" than in 2009, an upgrade from the previous outlook for "notable" growth.

On Tuesday, BMW shares soared 7.69 percent to 41.90 euros in midday trade after the news, compared to a rise of 1.46 percent for the DAX market of top German companies.

In addition to the recovery of global markets, "strong demand for new models such as the BMW 5 Series and BMW X1 has had a positive impact on the business development," the company said in a statement.

The firm sold around 13 percent more cars during the first half of the year compared to the same period in 2009.

German rivals Audi, which is owned by Volkswagen, and Mercedes-Benz have also posted strong first-half sales.

BMW warned, however, that its bullish prediction was dependent on the economic environment remaining favourable.

"Given that numerous economic risks remain in the second half of the year, the new outlook is based on the condition that the economic recovery continues and that general business conditions are not significantly dampened," it said.

Earlier Tuesday, the firm's personnel director Harald Krueger said in an interview with German business daily Financial Times Deutschland that soaring demand in China had outstripped local production capacity.

As a result, the firm was now planning to ship 10,000 of its 3 Series models from Munich, southern Germany, to Chinese markets.

In late April, the company raised its sales target for China, now the world's leading auto market overall, to 120,000 vehicles in 2010 from 100,000 in 2009.

BMW will release its quarterly report for the three months to June on August 3.

© 2010 AFP

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