Adidas to launch lawsuits over two stripes

26th August 2004, Comments 0 comments

26 August 2004 , HERZOGENAURACH - German-based sports shoe and clothing maker Adidas, which uses a three-stripe logo, confirmed Thursday it is mounting several trademark infringement lawsuits against firms like Ralph Lauren for using two stripes. The main suit was filed this week in Portland, Oregon by Adidas America Inc. against Polo Ralph Lauren Corp. At Adidas-Salomon headquarters in Herzogenaurach, Germany, spokeswoman Anne Putz said two stripes could easily be confused with three, and several other si

26 August 2004

HERZOGENAURACH - German-based sports shoe and clothing maker Adidas, which uses a three-stripe logo, confirmed Thursday it is mounting several trademark infringement lawsuits against firms like Ralph Lauren for using two stripes.

The main suit was filed this week in Portland, Oregon by Adidas America Inc. against Polo Ralph Lauren Corp.

At Adidas-Salomon headquarters in Herzogenaurach, Germany, spokeswoman Anne Putz said two stripes could easily be confused with three, and several other similar lawsuits were under way.

"We have to protect our brand," she said.

Adidas objected to a Polo jacket with two stripes on its sleeves, asking for an order to recall all apparel with a similar logo and hand it over for "impoundment and for destruction", US newspapers said.

Putz said Adidas was seeking to settle out of court.

Past Adidas efforts to ban two stripes have had mixed success.

Last year the company lost a case before the European Court of Justice against Fitnessworld Trading, a Dutch company. Judges said the two stripes were just there as decoration and there was no risk that shoppers would think they were buying Adidas clothing.

"There have been some cases where we have won," commented Putz.

DPA


Subject: German news

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