Sun, 8 November 2009
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Despite the economic crisis, the city that never sleeps is still attracting visitors from around the world."Berlin is poor, but sexy," runs the German capital's advertising slogan, a catchphrase that appears to be working as Berlin bucks the trend in the crisis-hit global tourist industry.
Playing on its reputation as a cheap, yet cool, destination for holidaymakers, Berlin lured 7.9 million tourists in 2008, breaking its own record for the fifth consecutive year with a gain of 4.2 percent from 2007.
Tourist numbers have soared since the early 1990s, when a mere three million visited the recently reunified city.
Most of these were visitors from the former East Germany, rediscovering half a city they were banned from seeing under Communist rule.
Berlin's hotels also report a roaring trade, with the number of people spending the night in hotels rising in 2008 to 17.8 million, a gain of 2.8 percent from the previous year.
The main reason for the boom: low prices. A four-star hotel room in Berlin will set you back less than 150 euros (188 dollars), less than half of what a similar hotel in Paris or London would cost.
Most visitors come for a weekend break, with the average tourist staying 2.6 days, the tourism office said.
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