UBS forced to drop Le Corbusier from ad campaign

29th September 2010, Comments 0 comments

Switzerlands largest bank, seeking to mend a tarnished image and woo back back clients, is forced to drop an image of Le Corbusier from its latest advertising campaign after revelations about the Swiss architects antisemitic views. UBS takes the action after Jewish groups and other critics decry the appropriateness of associating such a figure with a financial institution trying to win back public respect.

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