White bread on the rise

24th November 2003, Comments 0 comments

24 November 2003, BRUSSELS – White bread is set to rise, and we’re not talking yeast - fixed by law since the second world war, the maximum price of a loaf of white bread is to increase by 10 eurocents in December.

24 November 2003

BRUSSELS – White bread is set to rise, and we’re not talking yeast - fixed by law since the second world war, the maximum price of a loaf of white bread is to increase by 10 eurocents in December.

The baking sector called for permission to increase the price of bread following increases in the price of primary products.

A large white loaf will now set you back a maximum of EUR 1.54, a small one EUR 1.07.

The increase in the legal maximum price in white bread may be the last however, as Minister for the Economy Fientje Moerman has asked State Council to adopt a project of law liberalising the price of white bread.

The liberalisation plan would bring bread in line with other liberalised products such as medicines or the price of taxi rides.

State Council is due to review the project this week.

Meanwhile, consumer association Test Achats has not voiced any objection to the white bread proposal, especially given the fact that the price of all other breads are already liberalised.

Test Achats believes the price of white bread will not become excessive as stiff competition between bakeries and larger supermarkets will keep prices low.

A second consumer organisation, Crioc, has reacted negatively to the news however, saying it would be the poorest members of society who would suffer most from the price increase.

[Copyright Expatica News 2003]

 

Subject: Belgian news





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