Belgian supermarkets go green

14th April 2009, Comments 0 comments

The retail trade wants to increase the number of environmentally-friendly products on shelves in Belgian stores.

The sector has just signed a special agreement with Belgian Consumer Minister Paul Magnette (Francophone Socialist).

All the main retailers' associations have signed up to the deal, which according to Magnette should fundamentally change the behaviour of Belgian consumers.

Under the agreement the retail trade gives a commitment to increase the number of environmentally-friendly products on offer by 2012.

The drive should help consumers in their search for environmentally friendly products in stores.

The accord is a framework agreement. Agreements per sector cenetring on detergents and washing powder should be negotiated by 2010.

The Consumer Minister says that it's important that consumers find a large range of environmentally-friendly products:

"Ecological products need to escape their niche market and be available for all."

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